About me
I'm a self-taught product designer from Kerala, now based in Bangalore. 8+ years in, and the thing that still drives me is the same thing that started me: the distance between how a product works and how it should feel.
I've spent those years at companies where design either unlocked growth or was blamed for slowing it down. I've been on both sides. That experience shapes how I work now - fast enough to ship, thorough enough to get it right.
I'd rather design one thing that works exactly right than five things that work mostly. Every decision should be traceable back to a user problem or a business outcome. Preferably both.
Experience
Empuls - Led end-to-end redesign of Empuls (Web & Mobile). Rebuilt the visual identity, redesigned UX flows, and spearheaded AI-driven design features for an employee engagement platform at scale.
Compass - Redesigned and modernised Compass - Xoxoday's sales performance product - with particular focus on mobile experience consistency.
ACKO Health Insurance - Designed and launched a first-of-its-kind health insurance product - concept to first version in 3 months. Now at 200+ monthly sales.
Advance Cash - Redesigned the claims journey with a feature that provides upfront funds for medical treatment, reducing financial friction at the most stressful user moment.
ACKO app redesign - Revamped the end-to-end ACKO app experience - new design system, visual overhaul, and UX improvements that supported the company's growth phase.
Resident App - Designed core resident experiences including visitor management, amenity bookings, and society communications for millions of households across India.
Community - Built the society feed and community interaction layer - giving residents a shared space for announcements, discussions, and local commerce.
MyGate Business - Extended the platform to commercial spaces, designing for security, staff, and vendor management in office and retail contexts.
MyGate Passport - Designed a digital identity product for residents, enabling verified access and portable credentials across MyGate communities.
Conceptualised and designed complex projects, collaborating with renowned clients like Infosys, Luminous, and Hero Moto Corp to achieve impactful outcomes through research-driven solutions. Silver Medal winner at UX India Awards for the Luminous India project.
Key player at a Dubai-based OLX venture, transforming property sales, preowned items, and job listings with enhanced user experiences and successful transactions.
Co-founder and Product Designer with experience managing international clients from Australia and Germany, with expertise in digital marketing and website management.
Now
Leading AI-driven product design for Empuls - an employee engagement platform used by thousands of teams. The work is about making AI feel helpful rather than automated, and trustworthy rather than opaque.
How do you design AI systems that don't break trust? Not as a technical problem - as a design problem. That's where my energy is right now.
I shape long-term product direction by connecting user needs, business goals and scalable design systems. I use AI to accelerate research and prototyping without losing human judgment. I build reusable design systems that scale. I mentor teams, contribute frameworks and help design organisations function at their best.
Awards & Achievements
Silver Medal Winner, UX INDIA Awards – Recognized for outstanding UI/UX design on the Luminous India project at Netbramha Studios.
Designed Zelish, a top-rated food tech app acclaimed as India's best-designed recipe platform and featured in Google Play Store's Top 10 User's Choice Apps of 2020.